The design challenge for CrowdSmart is to translate abstract concepts such as the free energy principle or active inference, into a UI and UX that everyone can understand and use. The concepts’ value shows up along the user journey in how actions are performed, how a collaboration is set up, and how results are generated and displayed.
The design strategy was created along with the business strategy. The design work emphasizes clarity on each page and along the entire journey.
The value of CrowdSmart is humans collaborating with AI to problem solve and help make better decisions. AI does not do the job for humans, but offers unique insights into novel patterns of share priorities and level of alignment that the human group created.

CrowdSmart accelerates the collective power of human and artificial intelligence to create a guidance system for collaborative problem solving and decision making.

Generative AI often learns from the data product of our work and does little to accelerate alignment that leads to action. Deep integration with human collaborative problem solving  is required.

CrowdSmart dynamically orchestrates the collaborative work of humans and AI agents to create a Generative Collective Intelligence.
Aligning on shared beliefs and finding our level of alignment within a group is essential for productive collaboration.

Harnessing the Power of Shared Beliefs: Learn from the collective knowledge and perspectives of a group, rather than relying solely on individual data.

Collective Intelligence Fueling AI: Leveraging the diverse experiences and insights of a community to train AI models that can better understand and respond to complex, real-world situations.

Nurturing a Collaborative AI Ecosystem: Fostering an environment where AI and humans work together, with AI systems augmenting and empowering human decision-making